Do you create unique art, designs, or illustrations? Have you ever considered to make your work available as art or design prints? Have you ever thought about using your artwork or design to create an exclusive collection of unique accessories? You are not the only one. Most creatives today are familiar with working on screen, and the benefits of creating work digitally are endless. Yet, there is an absolute satisfaction when you see someone walking down the street proudly displaying a piece of your own work. And truth be told, turning your work into printable art can make it both affordable and instantly accessible to everyone.
You might find that printing your art, designs, or illustrations on merchandise can seem quite intimidating and confusing, but rest assured there is nothing to fear. If this is the root of your problem preventing you from expressing your creativity and making money while you’re at it, you are going to absolutely love Hambly Screen Prints. They offer affordable screen printing on paper, but also relevant information and additional resources to help customers make informed buying decisions. However, if you want to do it yourself, here is an answer to why and how to turn your work into printable art.
Why do artists and designers decide to create derivative products from their work?
First and foremost, there is something very unique in creating a scarf, jacket, or a handbag with a printed piece of art or design on it. And if it is produced in small series, it becomes art itself. People who love fashion are continually looking for original pieces to wear. In the fashion industry, paintings, photographs, drawings, designs often become beautiful patterns. The quality of the reproduced prints you can get thanks to new technologies looks superb on fabrics such as silk or linen.
Second, marketing quality derived products do not affect your image as an artist or designer, nor decrease the value and price of the original art design. Even though artists and designers are usually concerned about how merchandising off their works will affect their art, an original remains an original. And, a silk scarf, handbag or notepad printed with an art piece can only make it more accessible. Offering merchandise from your work at exhibitions and other occasions can only bring you a significant extra income. Regardless of whether you are just starting out with a run of 10 t-shirts, or you are investing in 100 custom-made t-shirts, you will soon see your pennies piling up.
How to Turn Your Work into Printable Art?
If you are interested in turning your work in fabulous printable art, here are a few steps to consider.
1. Select the Artwork
Your first impulse when selecting which pieces from your work will be used for creating printable art or design is to choose your best work. However, when selecting the artwork, you must consider a few things. First, think about who you would be selling it to. You have to carefully determine your target audience. Utilize your social media as a tool for research. You can put your potential artwork or designs on Instagram, Twitter, or Facebook and ask your followers for opinion. It is a great way to gauge interest in your product before committing to an order. Also, you need to consider what material your art would be printed on. Whether that particular piece will look good on a jacket, handbag, or wooden box?
2. Invest in Adequate Equipment
Today’s options include anything from traditional screen prints, embroidery, appliqué, transfers to the increasingly popular digital direct-to-garment (DTG) printing among a few. Depending on what you want to print, there are two popular options.
Screen printing is a technique for creating bold canvases, posters, and artwork. It can also be used to print fabrics and textiles, so it’s great for creating all sorts of custom clothing and products. The basic technique involves creating a stencil on a beautiful mesh screen and then pushing ink (or in the case of artwork and posters paint) through to create an imprint of the design on the surface beneath. Most commonly, screen-printed materials are fabric and paper. However, with specialized inks, it is also possible to print onto other materials such as wood, metal, plastic and even glass. However, it is very important not to confuse screen printers with heat transfer machines. The latter doesn’t last for long and tend to produce poor quality imprints.
Direct to garment (DTG) digital printing uses a specialized fabric printer to transfer an image directly onto a textile. It differs from screen-printing because a digital printer is used to transfer the design directly onto the fabric. Because there is no stencil, multiple colors can be applied all at the same time, rather than in separate layers. With DTG, there is minimal setup required, which makes it a more cost-effective option for printing on a smaller scale. It’s usually used for producing photographic or highly detailed designs.
What equipment you choose depends mainly on what are your plans. If you are setting up a home business, you can get an affordable, simple machine that does the job well. But, if you are setting up a large printing business, you will have to obtain a heavy-duty machine that meets your printing needs.
3. Scan Your Work
Scan your art or design at a high resolution of at least 300 dpi. Images with less than 300 dpi resolution won’t turn out that good on the press. The image will look fuzzy and pixelated on the material. To find out if your image meets the pixels-per-inch criteria, you have to know the size of the print beforehand. This is crucial. Always scan your work into a photo or image-editing program. It will allow you to adjust your image, so it will always be printer-friendly.
4. Color Correct If Necessary
Once you have scanned your image, you may want to do some light digital touch-ups. Maybe adjust the contrast or brightness and remove dust spots. Photoshop is an excellent image-editing program for this purpose. Also, the color format of your image must be tailored to your printer’s preferences. Follow your printer’s guidelines to ensure that the color you end up with matches what you see on the screen.
5. Before You Print, Double-Check
Before closing the finished file, double-check everything. Check colors, measurements, etc. Print out the desired artwork or design, so you can have a general idea of how the product may look when it is finished. It might cost you a few extra days of back and forth experimenting with color, but it will all be worth it in the end.