The pace of our society has become extremely fast. Consequently, a lot of people cannot organize their homes by themselves due to time constraints and seek professional help from home organizers.
A home organizer assists families and individuals in tasks to organize their homes in an appropriate manner, without any fuss.
Before starting a home organizing business, we need to consider a few things that are imperative to the smooth running of this trade.
Decide Your Niche Market
Before even starting the business, you need to decide whether you want to offer general organizing services or do you want to focus on a niche market.
A general business means that anyone can come to you to get their homes organized. A niche market means only those people come who you have targeted from either a specific geographical location or a particular type of house.
It all depends on your level of expertise, and how well you think you can manage this business.
Understanding the Needs of Clients
Running a great home organizing business mostly depends on your ability to understand the needs and demands of each individual. This allows you to organize their homes in a manner that improves their daily lives.
You can also provide home re-designing as an add-on service which enables your clients to completely re-align their living spaces.
License and Insurance
Obtaining a license for your business is absolutely necessary. In fact, you cannot start your business unless you have the requisite license from the regulatory authority.
Liability insurance is also a must. This covers you in case of mishaps that are a part and of any business undertaking.
A Business Plan
Starting a home organizing business without a viable business plan is futile. Before you plunge deep into the market, you must know:
Which services you will be offering?
What will be the cost of providing those services?
How much you will be able to charge your clients?
And finally, how much profit will you be able to make?
A detailed business plan covers all these aspects and many more. It serves as a blueprint for your business, which allows you to run your business professionally.
The business plan not only provides you a financial overview of the business, it also covers the operations aspect, and provides future projections of profit.
Marketing and Promotion
In today’s cutthroat competitive market, you can’t sell anything without properly marketing and branding. The same goes for home organizing services.
Before you start the business, you need to develop a marketing plan. If you plan to use promotional materials like leaflets, postcards or posters, have all of them designed in advance so that they are readily available when you want them.
Establish Social Media Presence
These days, you cannot run a small shop without marketing it on social media.
Social media is a great tool for marketing your product/service to a larger audience, however, even if you are a small entity, and usually work locally, you still need to be on social media.
A Facebook page that shows all the services you offer, is useful for luring prospective clients. People who are on the lookout for companies that helps organize homes will immediately come to your page.
Positive customer reviews also help your business grow.
Get Your Hands on Tools
There are some basic tools that you must have in your possession before you start working.
You need the following items as soon as you start:
- Measuring tape
- Gloves
- Masks
- Power tools and screwdrivers of various sizes
The above is a list of the most basic items. There are many more things you may need as you get further involved in this business.
Do Sample Projects
One way to get to know the mechanics of this business is to do a few sample projects. You can do them as a favor to friends or family members.
You will get two great benefits by doing sample projects:
First of all, you will have an idea regarding the actual work involved in the undertaking.
Second, you will also have a number of photographs (before and after) that you can use on your social media page.
The Final Word
Like any other business, home organizing also requires proper planning and execution.
This is the kind of work that requires physical movement. Moreover, you may also need to outsource part of the project to third parties. For example, if you need to clear a lot of clutter from a house, you may need to contact cleaning services.
Positive word of mouth is always helpful and a positive point for your business —give the best service. Clients who generate positive vibes for your business, make your business run successfully.
